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Design System
Print/Editorial Design
Interaction Design
Motion Design
A series of educational artifacts about my design hero: German graphic designer Otl Aicher. Using tactile and interactive media grounded in an established visual system, I aimed to tell the story of the compelling environmental influences and design philosophy that shaped an iconic figure in Olympic history and iconography.
 

 
Spring 2021 (14 weeks)
Role — Brand Designer, Graphic Designer, Interaction Designer, Motion Designer
Team — Individual
Tools — Photoshop, Illustrator, InDesign, After Effects, Figma


POSTER
 ︎ Timeline of life and career ︎ Portrait ︎ Quote ︎ Overview ︎ Work examples





BOOKLET
︎ Life journey and career in 16 pages ︎ Table of Contents ︎ Timeline ︎ Splash page ︎ Caption system ︎ Folios + Page #s




MOBILE EXPERIENCE
︎ Guided mobile tour of life and career ︎ Animated navigation ︎ Artifact exhibition 



ANIMATION
︎ Impact of Aicher on today’s iconography  ︎ Script-writing  ︎ Motion graphics ︎ Historical context ︎ Storyboarding




© ELYSHA TSAI 2023